Design process
This is how I approach most of my projects. Of course there are exceptions depending on the project but this is a good overview of how things should go.
Main steps
- Homework / research
- Definition of user / personas / target audience
- Competitive analysis
- Market differentiation - Is this delightful?
- Workshop / Brainstorming
- User research input
- Initial concepts and wireframing
- Prototyping
- User research analysis
- Reviewing / revising
- Stakeholder review
- Revising
- User research analysis / report
- Final production
- Quality control testing
- Delivery / Deployment
- Reviewing / revising
- Maintenance / feedback / updates / analytics
What makes great design…
Exceeding expectations
Delights customer
Surprise
Emotional connection
Consistent function
Where does your product fall on this chart at time of launch?
